The NFL officially premiered Bounty Killer, Beenie Man, and Reggaeton Music Superstar J balvin’s track “Touch Down” as the promo single for their league’s “Wild Card” games.
The “Wild card” games, which are set to take place this weekend will be used to fill the available Super Bowl playoff slots as the enters into it’s post-season phase.
The collaboration marks a significant show of respect between the two genres it also reaffirms the pertinent multi-generational and mainstream appeal of the Dancehall giants command across disciplines.